Articles

Ideas and guides for your business

Practical articles about websites, online stores, and building a digital presence for your business.

Starting a ready-made online store: from idea to launch

A practical guide to defining your store, preparing products, agreeing on the scope, and reviewing the customer journey before launch.

Understand three common website types and choose a starting point based on your content and the action customers need to take.

Organise the home page, categories, product details, contact information, and operating information into a clear customer journey.

Compare an existing store foundation with custom development by considering customer journeys, operating requirements, and the agreed scope.